British Herald – The Facts
London – Recently, British Herald conducted a survey which declared Indian Prime Minister Narendra Modi as the world’s Most Powerful Person. This survey garnered a lot of media attention with several media houses involving in rapturous reporting and hailing the victory. But, it also brought in many accusations and controversies which orbited around the British Herald. As per the few media reports, British Herald is miles down the ladder in terms of web traffic and followers in the social media.
History of British Herald
Tracing back to the heritage of this magazine, British Herald was initially founded by James Nisbet and Company in the year 1861 as a monthly newspaper based in Middlesex, London and sold for two pence.
In 2018, Herald Media Network Limited got the IPR (Intellectual Property Rights) for print (UK00003348308) and digital publishing (UK00003313789). British Herald magazine also has the ISSN (2632-8836) assigned by ISSN UK Centre, British Library to publish Magazine. Herald Media Network is an independent UK company and not affiliated with James Nisbet & Co.
Quality over Quantity
Since the brand was revived and restarted in 2018, a lot of revamping has done with time. When digital publishing started in 2018, the Alexa ranking was 58,65,781, and now it has been reduced to 5707 worldwide.
British Herald ensures to capture each audience authentically. Indeed, the British Herald has still a long way to go, in terms of its social media presence. But, attaining the change in global web traffic in such a short span is a significant achievement. It sums up that for the British Herald, quantity doesn’t matter but quality does.
Compared to other news media, achieving this ranking in a short time is in itself a small fete. It shows the popularity and credibility of the brand.
British Herald has two twitter handles. @BritishHeraldUK account has 145K followers in the twitter account, which was claimed legally with IPR Rights in 2019. And the account @HeraldBritish handle was recently started for the magazine.
The Indian Prime Minister
British Herald looked at how influential a leader was, based on democratic popularity. India being the most populous democracy in the world gives its leader an advantage. Narendra Modi elected as the Most Powerful Leader was due to his contributions to India and his attempt in bridging gaps between India and other countries. Modi’s second victory in the biggest democratic country in the world also made people cast their votes in his favor. The voting procedure of survey was followed, keeping in all guidelines such as using email id and Mobile SMS OTP to login.
The British Herald magazine featuring the Prime Minister Narendra Modi was unveiled by His Excellency Bruce Bucknell, Deputy High Commissioner of United Kingdom in Kolkatta at ENGAGE 2019 organized by Public Relations Society of Indian at ITC Manor. Apart from Prime Minister Narendra Modi, the e-magazine has also featured Vladimir Putin, Jacinda Ardern and Jack Ma on their covers.
As per the Say- ‘Where Britain meets the World’, British Herald truly sticks to its slogan, ‘bringing together countries under one roof.’ The British Herald Magazine is spreading its global distribution network through digital magazine newsstands like Amazon Kindle, Magzter, and Issuu.
The Politically driven campaign in India to tarnish British Herald and going the legal way.
As per the study of Solicitor Christine Lenderman, the head of the legal team of British Herald and Award-Winning Privacy, Defamation and Phone Hacking Solicitor, these kinds of acts by the unauthorised agencies targeting to defame and slander British Herald is considered as a violation of Law. Based on the laws of the land, British Herald will challenge these fake domain media for compensation.
The official inquiry through the external affairs department checked the authenticity of these so-called news media who tried to defame the British Herald. As per the reports, these online news websites are not registered under the Ministry of Information & Broadcasting (India) and Registrar of Newspapers of India.
Since the damage has increased further, and additional claims have arisen due to the abusive message is republished, British Herald will claim for libel on evidence that the posting has caused or is likely to cause serious reputational harm of defamation claim under sections 1(1) of the Defamation Act 2013.
The Man carrying out the legacy of British Herald
Ansif Ashraf is being targeted only because of him being an Indian. But, people fail to notice that, apart from being the Editor in Chief of the Cochin Herald Magazine, a 27 years old Media Company in India and the executive director of British Herald, Ansif is also a member of London Press Club, Member of National Union of Journalists in the UK and he is the patron of the British Library.