WASHINGTON (US) – Reality TV star Kim Kardashian West has struck a deal with Swedish music streaming company Spotify Technology SA to host a podcast on criminal justice reform, said a representative for West on Wednesday.
The show will be connected to West’s work with The Innocence Project, a nonprofit organisation that fights wrongful convictions, the representative said.
Best, who is known for developing beauty and fashion products and chronicling her life with her sisters on TV’s “Keeping Up with the Kardashians” show, became interested in criminal justice reform after helping to win the release two women from prison. She is currently pursuing law through a California apprenticeship program.
The new podcast will focus on the investigative work of TV producer Lori Rothschild Ansaldi. The financial terms of the deal were not disclosed.
Spotify, which has over 700,000 podcasts on its platform and reaches nearly 300 million monthly users, has been investing in celebrities to draw audiences to non-musical content. In May, it signed a deal for exclusive rights to a popular podcast by comedian Joe Rogan.
The company did not immediately respond to a request for comment.
(Photos syndicated via Reuters)
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